Webmaster-Now: guide, advice and tools for webmasters
Affiliation is the partnership between a merchant site and a webmaster.
The webmaster signs up with the merchant to become an affiliate. The merchant gives back an identification code. The code identifies where the customers comes from.
The webmaster advertises or promotes on his web site a product or a service from the merchant's site. In the link to the merchant's site, the webmaster includes the identification code so that the merchant can identify customers buying from the webmaster's site.
When an user coming from an affiliate's site buys something on the merchant's site, the webmaster earns a percentage of the sale's price.
The most important thing is to select a product that appeals to the users of the site. DVDs, movie posters, tickets sell better on a movie site than subscription to a casino, web hosting offers or bank account services.
Many affiliate programs work more or less on the Internet. They can be sorted in two categories: merchant's site and affiliate center.
A merchant's site provide an affiliate program internally without help from a third-party. Only the best of them manage to build trust with webmasters and potential partners.
The recommended merchants are:
Centers offer variable rates based on products and merchants specificity. At this stage, it is important to point out that many webmasters complain about centers statistics. Between 10% to 30% of visits (and sales ?) could not be taken into account. Affiliates earn between $0.1 and $1 for 1,000 visitors. It needs a lot of visits to earn a little bit of money.
The recommended affiliate centers are:
Webmaster-Now gives you some advices to manage a web site:
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Version française: Guide-Webmaster, conseils et outils pour la création de site Web