Webmaster Now
Webmaster-Now: guide, advice and tools for webmasters


Manage  Promote Tools   Services

The guide to help you launch a succesful web site








Quick links:

Hosting review

Market your site

Earn money on the Internet

10 rules for search engine optimization

Webmaster directory


How to make an online survey work


Webmaster-Now > keyword > keyword examples

Keyword examples

CNN or The New York Times, IBM or Apple, everybody know these brand names. Their name is often the keyword. People are looking for their name, not their area of expertise when they want to visit them.

For the other web sites, it is a different story.

The large majority of web sites take the path to glory the same way... in the unknown. The quality of the content and the design, the products and services offering, the positioning versus the competition and above all the keyword are the core elements to attract web users and to make the difference against the competition.

Some examples of real and fictional keywords :

Name Expertise Keyword
Bruce Springsteen Rock singer Bruce Springsteen
John Doe Rock singer, beginner, in Passaic NJ John Doe Rock Singer Passaic
Apple Computer and electronics Apple Computer
Mac Sway Apple shop in Austin, TX Apple computer Austin shop
Wall Mart Super mall Wall Mart
John Robertson shop Bio grocery shop in Boston, MA Bio grocery Boston shop
Pontiac Car maker Pontiac
Drive all night Car dealer in Freehold, NJ New Jersey Shore car dealer
Terroir-France Guide to the wines of France French wine


Tools to find the right keyword

Next: Design the web site

Here is some advice from Webmaster-Now which helps to find the right keyword:

1: The keyword is everything

2: Why am I doing a web site ?

3: Various types of sites

4: Your keyword

5: Some examples of keywords you are here!


Keyword | Create | Manage | Promote | Tools 


site map | about webmaster-now | contact webmaster-now | webmaster directory | webmaster-now


Webmaster-Now helps webmasters with guides, tips, advice, reviews and tools to develop a sucessful web site
© 2003-2010, Webmaster-Now

Version française: Guide-Webmaster, conseils et outils pour la création de site Web